I combine creative content thinking with structured digital audits, social media planning, brand positioning, and reporting. My work focuses on turning ideas into engaging content, clear strategies, and practical growth recommendations.
Business Administration student with hands-on experience in social media management, content strategy, digital marketing, lead generation, content audits, and project-based reporting. I enjoy building content ideas, auditing brand presence, organizing campaign calendars, and presenting recommendations in a professional and visually clear way.
Content calendars, captions, post ideas, stories, reels concepts, platform-specific recommendations, and community engagement.
Digital audits, content pillars, brand positioning, SEO basics, lead generation, KPI tracking, and conversion funnel recommendations.
Canva, Meta Business Suite, TikTok, YouTube Studio, LinkedIn, Excel, Microsoft Office, AI tools, and structured professional reporting.
This section is intentionally visible because the certificates support my profile in digital marketing, AI, communication, and professional growth.
Meta / Coursera - social media foundations, platform thinking, and campaign awareness.
Macquarie University / Coursera - Excel, organization, analysis, and reporting support.
DOT Lebanon - practical AI awareness and use of digital tools for productivity.
Organisation internationale de la Francophonie - digital marketing and e-commerce learning.
Full audit for a Lebanese mouneh brand covering Instagram, TikTok, Facebook, and YouTube presence. Included content pillars, moodboard direction, reels optimization, hashtag strategy, community engagement, conversion funnel improvements, and a 30-day Instagram growth plan with Meta ads, influencer seeding, giveaways, and KPIs.
Created content ideas for Agora Coffee Shop, including coffee education series, owner storytelling, latte art challenge, customer spotlights, review-based trust content, story campaigns, and interactive community ideas. Also supported scheduling and content organization using Meta Business Suite.
Audited classmates' deliverables for a content and growth strategy project. Reviewed work quality, reliability, collaboration, communication, task compliance, and professional conduct. Prepared a structured report for the project supervisor with objective feedback and assessment.
Supported B2B lead generation and digital marketing tasks including web scraping, LinkedIn outreach, email funnel support, SEO audit tasks, keyword research, content calendar support, freelancer coordination, and performance reporting.
Worked on lead generation, outreach, campaign support, SEO tasks, freelancers management, content calendars, and reporting.
Created content calendars, designed social media visuals, supported outreach and client acquisition, and monitored posts through social platforms.
Contributed to salary benchmarking, compensation data collection, analysis, and HR administrative support.
Supported purchase orders, invoices, financial analysis, inventory understanding, supplier relationships, and procurement research.
Open to internships and junior opportunities in social media management, content creation, digital marketing, and brand growth.
Email: christelchedid2019@gmail.com
Phone: +961 81 012 237
Location: Beirut, Lebanon
LinkedIn: christel-chedid-884b932a3